What It Looks Like to Work with Forma Made

At Forma Made, we believe that great design is rooted in intentionality, strategy, and collaboration. We’re here to make sure your brand not only looks beautiful but also feels authentic and sets you up for long-term success.

Here’s a look at what it’s like to work with us:

1. Initial Call

First things first: we’ll hop on a call to get to know each other and chat about your project. This is our chance to see if we’re the right fit and to hear more about your brand’s vision, goals, and challenges.

2. Signing the Contract & Paying the Invoice

If it feels like a good match, we’ll send over a straightforward contract and your initial invoice. Once both are signed and settled, we’re officially in motion and ready to begin! 

3. Project Calendar

Before we dive in, we’ll create a project calendar outlining all the key dates and milestones for each step of the project. While the calendar is flexible and can be adjusted as needed, having it in place from the start keeps us all on the same page and ensures steady momentum. We’ll review and agree on this calendar together so you feel confident about the process ahead.

4. Research & Brand Presentation

Next, we roll up our sleeves and dive deep! Our team explores your target market, competitors, and visual inspiration. We pull it all together, along with an initial color palette, mood board, and logo style ideas, into a Brand Presentation. This is our big-picture overview to make sure we’re aligned on your brand’s look and feel before we start crafting the details.

5. Design & Iteration

With our creative direction in place, we jump into the design phase. We’ll create 1-3 initial logo concepts for you to review, along with refinements to the mood board and color palette as needed. You’ll share your feedback and we’ll keep iterating until we land on a design that feels just right.

Throughout the process, we’re always just a message away. If you ever want to jump on a video call to chat through ideas or review designs together, we’re happy to connect!

6. Finalization & Delivery

Once the final design is approved, we’ll tidy up every last detail and export all the files you need, vector, JPG, and PNG (in all their color variations), neatly organized in a Dropbox folder for easy access.

You’ll also receive a comprehensive Brand Guideline Book. This book has everything you need to implement your new brand with confidence, from color codes and typography to usage tips and more.

7. Brand Launch Success Roadmap

To set you up for success, we wrap it all up with our Brand Launch Success Roadmap. This includes a final launch call and a beautifully designed PDF guide packed with marketing strategy insights, social media tips, SEO basics, photography and messaging guidance, and more. It’s your step-by-step game plan to launch your brand with clarity and impact, so you can start seeing real results!

Let’s Get Started

Our process is designed to be collaborative, thorough, and supportive, so you can feel confident and excited every step of the way. We’re here to help you bring your brand to life and create something you’re immensely proud to share with the world! 

Have questions or want to chat about your project? Send us a message! We’d love to hear from you!